Detail from juice label project- unused
Sport Drink label for Mountain Sun Natural Juices- approx. 17" x 5"- acrylic
They wanted the background illustration to depict all sorts of outdoor athletic activities such as runners, cyclists, etc., in a more urban setting (parks, neighborhoods and such.). The logo and the flavor spot would go dead center as in the other labels, so I curved the path around and placed the other characters and elements so that they would not be obscured by the type (at least I tried- this didn't exactly work with the other labels either). Here's how it turned out, and I did get paid for the piece.
2 comments:
Really beautiful, Greg!
Wonderful color and action. Somehow this really screams fruit drink to me. You did a nice job.
Post a Comment